Em 2013, quando wearables e rastreadores de fitness ainda estavam encontrando seu espaço, a Polar apresentou uma pulseira de pulso minimalista e elegante, que combinava design atemporal com funcionalidades inteligentes (te lembra algo?). Com seu discreto display de LED, ajuste confortável e construção durável, o Polar Loop se destacava como estiloso e prático — algo que você podia usar o dia todo, todos os dias.
Não faz tanto tempo, mas naquela época o monitoramento óptico de frequência cardíaca ainda não fazia parte do universo dos wearables, o que tornava o rastreamento contínuo 24/7 pouco prático. Mesmo assim, a visão da Polar era clara: a atividade não se tratava apenas de quanto você se movia, mas de quão intensamente você se movia.
When Polar later pioneered its own proprietary optical heart rate technology, the door to an entirely new era opened. The technology was groundbreaking, allowing to continuously measure heart rate from the wrist by using light sensors on the skin to detect blood flow changes with each heartbeat.
With continuous heart rate tracking, wearables could paint a richer, more detailed picture of your day—capturing not only movement, but the true effort behind it. This innovation transformed daily activity tracking into something far more powerful: a holistic view of health, training, and recovery, all woven together by the beat of your heart. And tracking didn’t have to stop at night. Suddenly gaining valuable insights into our rest was a possibility, too.
During the years since the launch of the original Polar Loop, much has changed. Polar has continually pushed the boundaries of what wearable technology can do—refining activity tracking, advancing sleep insights, and developing world-class training and recovery features. Many of these innovations have become hallmarks of Polar watches, setting the standard for athletes and active people.
The age of distraction-free wearables
Still, something was missing. As wearables became more common, they also began to demand constant attention. Buzzes and notifications interrupted the day, and yet another screen competed for our focus. Screen fatigue created a need for something more discreet and versatile—a way to keep following our health and habits even in those moments when we don’t want to wear a sports watch, or when we prefer the timeless style of a traditional timepiece. More than convenience, it’s about freedom: the ability to track health on our own terms, without distractions, without compromise.
So when we started imagining what the new Polar Loop could be, one thing quickly became clear: the screen was unnecessary. The beauty of the brand-new Polar Loop lies in its simplicity—it doesn’t demand your attention with constant notifications or glowing displays. Instead, it works quietly in the background, giving you space to live in the moment while still capturing the insights that matter most.
That’s why today, Polar Loop returns. It brings back the elegance of the original but now powered by everything Polar has learned over the last decade. A modern companion for modern lives—quietly keeping you connected to your health, no matter how you choose to wear it.
Polar Vantage M3
Polar Grit X2 Pro Titan
Polar Grit X2 Pro
Polar Grit X2
Novo
Polar Vantage V3
Polar Ignite 3
Polar Pacer Pro
Polar Pacer
Polar Unite
Série Grit X
Série Vantage
Série Pacer
Série Ignite
