Polar, a heartbeat ahead in Bluetooth smart technology


Kempele, Finland – 10. January, 2012 – Polar, the market leader and pioneer in heart rate training technology, is one of the first companies to adopt the Bluetooth® smart standard. At the 2012 International CES Exhibition, the company introduced a new Polar H7 heart rate sensor which uses low energy Bluetooth smart technology in wireless heart rate transmission. It is one of the finalists in the 7th annual Bluetooth SIG Best of CES Awards program.

Almost 20 million mobile sports and fitness training applications were downloaded to smartphones in 2011. The number of downloads is estimated to double this year as active people want to know more about their performance. Therefore demand for a proven and reliable heart rate sensor that connects with smartphones is increasing. With the H7 heart rate sensor, you can get your live heart rate on your mobile training application, to make the most of every session. It enables you to see your training intensity while you work out and to analyze and share it later.

Bluetooth smart is the first truly open wireless standard for sports and fitness. The next generation of Bluetooth standard offers low energy consumption, robust and reliable performance and fully open compatibility with Bluetooth smart ready devices. This will enable the comfortable H7 heart rate sensor to relay your heart rate data wirelessly to a mobile training application in your smartphone, tablet or any Bluetooth smart ready device. In addition, the heart rate sensor’s battery will last longer.

Worn around the chest as you exercise, the H7 seamlessly adapts to your body shape, bringing full freedom of movement to your training session. The chest strap is the most reliable heart rate measurement method and performs consistently even during the most intense workouts. With its hook mechanism, the soft textile strap is just as quick to put on as it is to take off. The Bluetooth smart transmission ensures that the mobile application picks up your heart rate signal and not someone else’s. A user replaceable battery further increases the ease-of-use. In addition to Bluetooth wireless technology, the H7 uses coded 5 kHz transmission to connect with most of the Polar training computers on the market.

“The Polar H7 heart rate sensor is a great addition to our product portfolio as it gives ECG-accurate heart rate to any Bluetooth smart ready device. This greatly expands the possibilities of heart rate tracking, ranging from fitness assessment to a new dimension in video games”, says Matti Rautiainen, OEM Product Manager for Polar. “Also, Bluetooth smart technology makes it quick and easy to add heart rate to your smartphone. It will allow you to track your training and help you exercise at the desired intensity to get the exact training effect you’re looking for.”

The H7 heart rate sensor will be available as a Polar accessory set with a user manual through select authorized Polar retailers from April.

About Polar Founded in 1977, Polar Electro invented the first wireless heart rate monitor. Since then the Company has been leading the sports instruments and heart rate monitoring category through its in-depth understanding of human physiology, performance, and the environment. Polar works in close cooperation with leading sports institutes and governing bodies, and has, thus, become widely recognized as the pioneer and world’s leader of heart rate monitoring and fitness evaluation equipment. Headquartered near Oulu in Finland, the company operates internationally in more than 80 countries and its products are sold through over 35,000 retailers globally. Today, the award-winning Polar training computers are the number one choice among consumers worldwide. To learn more about how the wide range of Polar products and services can help you achieve your training goals and make your fitness story a success, please visit www.polar.fi