Partnership, FIS

Partnership, FIS

Polar is the official timing partner of the International Ski Federation (FIS) in cross-country skiing and the official training computer partner in Nordic combined. Polar products have been a part of everyday training for cross-country skiers for years. In endurance sports, athletes need heart rate, altitude and speed data to optimize their training. This is the reason why over 60 % of the athletes in FIS competitions rely on Polar.Polar attends all cross-country skiing and Nordic combined FIS World Cup events, being visible on trackside advertising and on live TV broadcasts. In both disciplines, Polar telemetry allows to display live heart rate data of some of the top athletes on TV broadcasts. Real time heart rate provides TV viewers with important information on the performance of the athletes. It also makes it possible for the commentators to compare and analyze more thoroughly the developments in a competition, delivering deeper content for the viewers

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